Priority Health Selects Zynchros’ Zynchros.com™
Formulary Management Solution Eases Medicare Part D Compliance While Adding to Member Satisfaction
Grand Rapids, MI/Seattle, WA - 15 March, 2006 – Priority Health and Zynchros, Inc. today announced Priority Health would begin implementation of Zynchros’ Zynchros.com formulary management application. The move is intended to simplify regulatory reporting around Medicare Part D and improve the flow of prescription drug benefit information to Priority Health’s members.
“Medicare Part D is a critically important facet of our business, but the regulatory reporting requirements have caused us to re-think our formulary management strategy,” said Edward J. Keating, R.Ph., Director, Pharmacy at Priority Health. “The Zynchros.com solution provides a platform to reduce our costs, automate the workflow around formulary management, and most importantly, delivers more accurate and timely information in the hands of our members.”
“We are excited to have Priority Health as the newest addition to the Zynchros family”, said Marc Lilly, CEO of Zynchros. “Priority Health’s commitment to quality, and to continuously improving their practices to advance their members’ overall experience with the company makes this an ideal partnership. Our solutions will enable Priority Health to reduce operating costs, connect with other healthcare constituents such as e-Prescribing vendors, and improve customer service.”
Priority Health’s initial implementation of the Zynchros.com solution will include Medicare, Medicaid and Commercial formularies.
About Priority Health Priority
Health is a nationally recognized health plan company based in Michigan. It provides more than 450,000 members with a broad portfolio of products including HMOs, PPOs, HSAs and HRAs. It is a non-profit company governed by a volunteer Board of Directors. Priority Health is rated number one by the National Business Coalition on Health and is consistently ranked among the nation's best health plans by the National Committee for Quality Assurance and U.S. News & World Report. The company maintains a public web-site at www.priorityhealth.com.
ABOUT ZYNCHROS, INC. Founded in 2000, privately-held Zynchros, Inc. (formerly Script IQ, Inc.) delivers technology-based solutions that transform the economics of drug-based wellness, improving compliance and agility of health insurers and pharmacy benefit managers. The Zynchros.com on-demand platform provides the workflow processes necessary to initiate pharmacy quality management, improving responsiveness, control and efficiency by synchronizing all of the participants in pharmacy benefits, from P&T to the point of care. To learn more about how Zynchros is interconnecting the world of pharmacy benefits visit www.zynchros.com or call 1-866-996-2476.
For more information contact:
Priority Health
Amy Miller
616 464-8571
amy.miller@priorityhealth.com
ZYNCHROS, INC.
Terry Christiani
206.792.4106
terry.christiani@zynchros.com

